Best B2B sales tools to help generate leads, streamline workflow, enhance sales engagement, fix all sales problems, and generate more revenue.
Ever felt overwhelmed by the rapidly evolving B2B sales landscape? Ever felt like you are held back by a lack of advanced tools that can help you find success?
Well as a business owner, you must have felt this way at least once, so to help you out and save you time on research I have put together the 37 best B2B sales tools that could give you an advantage over the competition and boost your success.
Now before I give you the list of the best B2B sales tools you might have some basic yet essential questions like what are these sales tools I’m talking about, why you should use these sales tools, and what problems can these sales tools solve for your business.
Don’t worry your valuable questions will not go unanswered, Let’s start with what sales tools are.
Ever wonder how some companies increase their sales effortlessly and seamlessly connect with their customers? Well, it’s not magic, they just have sales tools to help them. These sales tools can help you boost your growth and smash your revenue goals easily.
These sales tools are always there to help you with everything like automating tasks, managing customer relationships finding potential leads in today’s marketplace, improving sales engagement, and driving growth, if you use these tools effectively it can make a huge difference in achieving your sales goals.
Sales tools have plenty of benefits and different B2B businesses use them for different purposes. Let me tell you some common ways you can use sales tools to elevate your sales game.
It is common for businesses to use sales tools to boost their customer engagement. Most popular sales tools come with features like multi-channel campaigns to make the engagement process easy to set up.
Effective and frequent engagement messages build trust in your brand. They do this by making your brand appear frequently on any platform your customers use like emails for example. Most sales tools help you increase sales through customer engagement by automating bulk emails.
Most sales tools give you detailed reports for every stage of your sales process. Let’s say you want to run a marketing campaign for black Friday promoting your online store. Sales tools let you create marketing campaigns with ease, help you track your progress, and give you detailed reports on the campaign.
These detailed reports can be used to analyze the success and find areas for improvement. With that information, you can improve your sales processes. Let’s say you have a detailed sales report ready wishing seconds by a sales tool, you can now use this data to optimize your workflow.
Another common thing sales tools can do is automate your lead generation process. It is common for popular sales tools like Zixflow to have custom form builders for lead generation.
You can create pop-up forms or embed a custom form in your website to automate your lead-generation process with ease. Businesses often use it to create custom forms to capture high-quality leads as they enter the website.
Now let me tell you some common problems in sales that can be fixed using sales tools.
The most common problem in B2B sales is the liability to generate quality leads and identify them when generated. Most businesses struggle to generate high-value SQLs that convert. This can however be solved using sales tools to build custom pop-up forms that automate the lead generation process.
These forms can be embedded in your website which means high-quality leads as the person already on your website is more likely to buy your products.
Time is of the essence in the B2B sales world, and most of the time sales reps invest their energy in repetitive monotonous tasks. Repetitive tasks like manual data entry, lead assignment, writing and sending personalized bulk emails, and customer data organization can be handled using B2B sales tools.
These sales automation tools can help you automate repetitive tasks and save you valuable time.
Most B2B businesses struggle with engaging with their leads and converting them. This low conversion due to bad customer engagement can be solved using B2B sales tools. These tools can help you create engagement campaigns or send automated engagement emails with offers or promo codes to entice the customer to go ahead with the purchase.
B2B businesses struggle to find what they are doing wrong and how they can improve their sales processes. If you have all the information you need about your sales efforts you can analyze that data and optimize your sales process with ease. The B2B sales tools that I am going to tell you about can do just that.
Now that we know the whats and whys of sales tools, let's explore the range of amazing sales tools that will help your team easily pass through the landscape of sales by leveraging data-driven insights to make informed decisions, using strategic engagement to build customer relationships, and harnessing the power of sales automation to enhance efficiency.
There should be no doubt that Zixflow is first on this list of the best B2B sales tools. Zixflow tops the market when it comes to sales. All thanks to Its amazing feature that simply redefines your sales game and takes you to the next level.
It’s hard to find it all in one tool but Zixflow is an exception with all the features and tools you need to excel in your B2B sales landscape present in one place. It truly is an all-in-one solution. Let me tell you a bit more about Zixflow’s features and how they can help your B2B business.
Zixflow makes it easy to manage your leads, customer data, deals, and just about any information or data. It does so with its custom template feature which lets you choose an industry-specific template that is highly customizable.
These templates are called lists and can also be converted to a visual pipeline with a single click making Zixflow one of the best sales pipeline management tools in the market. This makes it easy to track your deal progress and make changes if necessary.
Zixfow lets you automate your lead-generation process with ease. You can use the virtual form builder to build custom forms that are engaging. These forms can be integrated into your website to automate lead generation. To make managing and assigning those leads easy Zxiflow lets you choose a target list that your leads will be assigned to.
Zixflow makes it easy to access all the information for a specific contact. Simply clicking on the contact would give you a 360-degree view of your customers like the contact details, files, interaction history, and more. This 360-degree view also lets you contact your customers on the platform they prefer with a single click making engagement easy.
Zixflow’s sales engagement feature lets you create multi-channel campaigns with ease to engage with your customers. Multichannel engagement means you contact your customers where they are on the platform they feel most comfortable in like email, SMS, or WhatsApp. This is key to building trust and creating meaningful relationships.
Zixflow’s AI is a game changer when it comes to B2B sales. Zixflows AI lets you create icebreaker messages with a single click. You can add an icebreaker column to your customizable list which can generate icebreaker messages with a single click.
Zixflow’s AI Wizard can also elevate your emails by generating personalized engaging emails in the tone you want with a single click. You just have to fill out the necessary fields and you can generate emails with ease.
Zixflow’s workflow automation aims to streamline your workflow and make your sales process efficient. Zixflow uses IFTTT triggers (If This Then That) to completely automate your sales process. This IFTT feature triggers an action when some criteria are met making way for complete automation.
Emails are a key component in B2B sales and Zixflow offers numerous email features. To start with Zixflow lets you organize and view all your emails in one place. Zixflow lets you send bulk personalized emails.
Zixflow is one of the best email finder tools in the market it lets you find your prospect’s emails with ease. Zixflow also has an email validation feature to validate your client emails with a single click.
Zixflow has three pricing plans: Marketing, XCRM, and ONE (which combines XCRM and Marketing).
For Marketing
For XCRM
For ONE (XCRM + Marketing)
So, test the platform with a complimentary 7-day trial.
While Zixflow takes the lead, there are other remarkable tools, each offering unique capabilities to enhance your sales endeavors. Let's explore the rest of the lineup, as each tool brings a distinct strength to your sales strategy.
Empower your sales team with HubSpot Sales Hub, a unified platform that seamlessly integrates CRM, sales automation, email tracking, and reporting.
Hubspot Sales Hub has 5 pricing plans
Salesforce leads the B2B sales CRM software market with its comprehensive suite of sales and marketing tools. Scale your sales efforts efficiently with this highly customizable platform suitable for businesses of all sizes.
Salesforce offers 4 pricing plans
Unlock the potential of LinkedIn Sales Navigator to identify, connect, and engage with potential leads using the platform's extensive professional network. Strengthen your relationship-building efforts with this invaluable tool.
LinkedIn Sales Navigator offers 3 pricing plans
The price differs according to your requirements
Efficiency is the cornerstone of success, and Outreach delivers with its engagement platform. Craft emails set reminders, and leverage analytics to optimize communication, ensuring your message connects with clients.
Outreach has 4 pricing plans
Harness the power of AI with Gong to analyze sales calls and meetings. Gain actionable insights that improve communication strategies, enhance sales techniques, and build stronger client relationships. This inside sales software can be a great addition for increasing the conversions of your sales team.
Gong offers custom pricing based on your requirements.
ZoomInfo empowers your lead generation efforts with pinpoint accuracy in finding B2B contact information. This tool aids in identifying potential prospects and speeds up the prospecting process.
Zoominfo 3 pricing plans with custom pricing based on your requirements
Elevate customer interactions with real-time messaging and AI-powered chatbots from Drift. This enhances engagement, nurtures leads, and provides prompt responses to customer inquiries, fostering stronger connections.
Drift offers 3 pricing plans
With its emphasis on visual pipeline management, Pipedrive offers a clear overview of your sales deals and activities. Pipedrive facilitates effective sales tracking, improving deal closure rates. Check out some of the best Pipedrive alternatives for exploring more options with capabilities like Pipedrive.
Pipedrive has 5 pricing plans
Empower your sales teams to create, send, and track captivating sales content and presentations using ClearSlide. Engaging visuals and content play a pivotal role in capturing and retaining customer interest.
ClearSlide offers custom pricing based on your requirements.
Chorus.ai takes sales call analysis to the next level by providing in-depth insights from conversations. It assists in refining communication techniques and aligning sales engagement strategies for optimal outcomes.
Chorus.ai offers custom plans and pricing based on your requirements.
With DiscoverORG you can gain valuable insights into companies and contacts. This data can help you tailor your engagement strategies and connect directly with decision-makers of a company.
Chorus.ai offers custom plans and pricing based on your requirements.
Make your email outreach strategies better with Yesware, which tracks email interactions and provides valuable insights into recipient engagement. This information enables you to optimize your email content for better results.
Yesware has 5 pricing plans
SalesLoft offers a complete sales engagement platform that includes email tracking, calling capabilities, and analytics. It facilitates comprehensive outreach strategies, ensuring your messages reach the right audience.
SalesLoft offers custom plans and pricing based on your requirements.
Combining CRM features with automation and reporting tools, Zendesk Sell streamlines your sales processes, helping your team stay organized and responsive in their interactions.
Zendesk Sell offers 3 pricing plans
Demandbase is a comprehensive account-based marketing platform that enables you to target high-value accounts with accuracy. It is essential for businesses aiming to maximize their ROI through personalized marketing.
Demandbase offers 3 pricing plans with custom pricing
Mixmax enriches email communication by offering features like scheduling, tracking, and automation. Elevate your email interactions to provide better value to recipients.
Mixmax offers 4 pricing plans
Identify potential leads among your website visitors with Leadfeeder. It provides insights into visitor behavior, helping you convert interested parties into valuable leads.
Leadfeeder offers 2 pricing plans
Streamline the scheduling process with one of the best meeting schedulers, Calendly, allowing leads and clients to book appointments based on your availability. Efficient scheduling contributes to better sales time management and customer satisfaction.
Calendly offers 4 pricing plans
If you are looking to create and maintain meaningful customer interactions by providing customer support and targeted messaging Intercom is a great option. It helps you engage leads and you customers with targeted messages that cater to their specific needs. Intercom is also renowned for being one of the best Yellow.ai competitors.
Intercom offers 3 pricing plans
Your sales team is burdened with plenty of tasks and Salesflare is a great tool to lift some weight off their shoulders as it automates data entry, tracks leads and manages pipelines. With Salesflare your team can now focus on building customer relationships and closing deals.
Salesflare offers 3 pricing plans
Video messages can give life and make your emails stand out from others you can do this easily by adding personalized video messages using BombBomb to foster stronger connections.
Mixmax offers 3 pricing plans
We all want our sales team to be effective and close more deals. With a B2B sales acceleration platform like Cognism, your team gets the help of accurate data and automation tools to be efficient at what they do.
Cognism offers custom plans and pricings based on your requirements.
Proper communication is integral in any business and yours is no different. Cirrus Insight helps integrate your email and CRM with their software thus ensuring no communication gaps between your teams.
Cirrus Insight offers 3 pricing plans
I understand that owning a business or managing a team is not easy it comes with a lot of meeting scheduling and follow-ups, this is where Zoom.ai can help you boost your team’s efficiency by automating these administrative processes.
Zoom.ai offers custom pricing plans based on your requirements.
If you are looking to optimize your sales engagement strategies to drive better outcomes for your business Groove can help you with Its suite of tools along with email, calling, and reporting capabilities.
Groove offers custom pricing plans based on your requirements.
We all are looking for ways to improve our customer experience as it is key for increasing B2B sales for any business. One of the ways to enhance your customer experience is with GetAccept which helps make the document tracking and e-signature processes efficient and easy to manage.
Getaccept offers 6 pricing plans
LeadFuze assists in finding and categorizing leads, helping your team focus on high-potential prospects. Targeted lead generation enhances overall efficiency and success rates.
Lead fuze has a paid version for $132/month along with a free trial.
Automate your outreach efforts and follow-up sequences with Klenty, ensuring consistent engagement with leads. Personalized automated communication saves time while maintaining a human touch.
Kently offers 4 pricing plans
Facilitate collaboration within your team with Nutshell. With features designed for team communication and reporting, Nutshell ensures everyone is on the same page. In terms of sales and marketing automation, it is regarded as one of the best alternatives to Keap and some other CRMs.
Nutshell offers 4 pricing plans along with a free trial
Apollo identifies ideal customer profiles and launches targeted campaigns, increasing the effectiveness of your outreach efforts. Precision in targeting leads to better results.
Mixmax offers 4 pricing plans
Close focuses on call management, helping your team increase the efficiency of calling activities and closing deals. Effective call management is a critical aspect of successful sales.
Mixmax offers 3 pricing plans
If you are looking to simplify your lead generation process finding and qualifying leads efficiently LeadIQ does exactly that and helps your business grow.
LeadIQ offers 4 pricing plans
Organization ($99/month)
Access a comprehensive B2B database for lead generation with Adapt.io. Accurate and up-to-date data enhance the quality of your leads and prospects.
Adapt.io offers custom pricing plans based on your requirements.
SalesWings prioritizes leads based on engagement, ensuring your team focuses their efforts on leads with the highest potential. Efficient lead prioritization maximizes resource allocation.
Saleswings offers 3 pricing plans with custom pricing
If you are one of those businesses on the right path of growth looking to boost conversion rates through successful sales interactions Highspot does exactly that for you by optimizing your sales content for enhanced lead engagement and conversion. It helps you present the right content at the right time which is crucial for successful sales interactions
Highspot offers custom pricing plans based on your requirements.
If you think that your sales team could use some help in the form of AI-driven conversations to engage and qualify your leads for conversion, Conversica is a great tool for you. It helps your sales team to nurture your leads to increase your conversion rate.
Conversica offers custom pricing plans based on your requirements.
Oof, now that’s a lot to unpack, right? Are you feeling overwhelmed as to which tool is right for you?
Don’t worry, there’s a clear winner. Now that you understand what these amazing sales tools can do to help your business grow and increase your revenue by a mile. Let me tell you a simple way to choose your perfect match.
Just look for the amazing features that can help you out like lead generation, customizable data storage and lead management, a visual pipeline to track your deals, AI for sales engagement, and workflow automation with a bunch of cool tricks to elevate your sales game.
Now which tool does all this with ease for you? Yup, It is Zixflow! Be it their sales automation, sales CRM, marketing features, sales engagement, or the cool tricks it offers Zixflow can be your perfect investment for a B2B sales partner that can boost growth and increase revenue.
So why wait? Book a free demo today and smash your revenue goals!