Seekho Enhanced Messaged Delivery with Zixflow
Delivery Speed
Messages Recovered
Saved per Month
About Seekho
Seekho is an innovative learning/edutainment OTT platform that offers micro-courses, mentorship, and career development opportunities. With an aim to bridge the skill gap, Seekho provides 10,000+ video courses to learners across various industries. These courses are curated by 250+ experts and are available in Hindi, English, and other regional languages to ensure consistent learning no matter where you are.
Challenge
As Seekho is an app-based platform, ensuring seamless communication became a priority. The platform faced issues with delayed and unsuccessful message deliveries, especially with OTPs that are crucial for authentication and onboarding. These issues led to a fall in sign-ups and a potential loss of sales.
Solution
To resolve these issues, Seekho leveraged Zixflow’s Smart API to optimize message delivery. This include:
- Sequential Fallback: The Smart API enabled Seekho to automatically retry failed OTP messages across multiple channels until they were delivered successfully.
- Delivery Optimization: Optimized messaging flows to improve the delivery rate of mission-critical OTPs without increasing messaging expenses.
Outcome
Seekho was able to greatly enhance its message delivery by leveraging Zixflow’s Smart API. The results include:
- 100% of failed messages were re-sent successfully.
- Cost-effective method to recover failed messages.
- Received messages led to a streamlined onboarding for new users.
Conclusion
With Zixflow, Seekho transformed its messaging system, resulting in a better onboarding experience and enhanced user engagement. The fallback mechanisms and delivery optimization of the Smart API made sure that Seekho could deliver timely OTPs and boost business growth.
"We were losing thousands of sign-ups and sign-ins due to message failures. Zixflow's Smart Solution fixed that with intelligent fallback, instantly recovering failed messages, improving delivery rates, and cutting costs. Simple, reliable, and scalable—it just works!"
Seekho Enhanced Messaged Delivery with Zixflow
Engineering Team
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