SDCC Bank Increased OTP Delivery With Zixflow
Faster Messaging
OTP Success
More Customer Satisfaction
About SDCC
SDCC Bank (The Satara District Central Co-operative Bank Ltd), established in 1949, has been instrumental in fostering the socio-economic development of farmers with the aim of providing timely and affordable financial assistance to the agricultural sector. Over the years, SDCC Bank has demonstrated remarkable growth and resilience expanding with 307 bank branches, 12 Extension counters, and 10 Divisional Offices, helping its customers to receive prompt support.
Challenge
Since SDCC Bank had a diversified customer base, it needed a modern messaging platform that could deliver important SMS OTPs and transactional messages quickly and safely. Along with that, as its customers grew, SDCC Bank was having difficulty handling large-scale messaging campaigns while maintaining respectable delivery and engagement rates.
Solution
SDCC Bank took the help of Zixflow to optimize delivery rate and run campaigns of large sizes:
- AI-assisted Delivery: Smart message routing and AI delivery engine improved the delivery of SMS OTP messages. This led to a significant increase in the success rate of OTPs while maintaining tight security standards.
- Real-time Transaction Notifications: Zixflow automated the delivery of critical notifications, like transaction alerts and account changes, enhancing customer trust and communication.
- Centralized Solution: With Zixflow, SDCC Bank could handle all of its communication from one place, whether it is OTP messages or transactional notifications. This way, the bank can stay on top of conversations without switching between different tools or inboxes.
- Bulk Messaging Capability: By integrating Zixflow’s API, SDCC Bank can run huge campaigns including thousands of OTPs or notifications effectively without worrying about falling delivery rates.
Outcome
- 98.15% success rate of OTP messages
- 20% increased customer satisfaction and increased trust in the bank
Conclusion
SDCC Bank leveraged the modern delivery and smart routing features of Zixflow to improve efficiency, enhance satisfaction, and run large scale campaigns effectively. Zixflow helped the bank achieve its messaging objectives while building strong connections with its customers via timely delivered texts.
"We blindly trust Zixflow to send millions of messages to all our customers on different channels, daily. Super reliable.” 🎉 🎉
SDCC Bank Increased OTP Delivery With Zixflow
Officer, SDCC Bank
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