Shapoorji Pallonji Enjoys Enhanced OTP Delivery with Zixflow

2.5
X
Delivery Speed
98.8
%
OTP Delivery
40
%
Increased Engagement

Introduction

Shapoorji Pallonji is a 100+ year old multinational Indian business with a huge standing in the real estate industry. Being one of India’s most prestigious groups, its approx turnover is around $7 billion with the presence in more than 40 countries, employing a global team of over 60,000 team members. 

Widely known for its prominent real estate projects such as The Taj Mahal Palace Hotel, the conglomerate has delivered more than 150 million square feet of development. Additionally, the company has played a significant role in the country's development with projects in other sectors like hydro solutions, clean energy, and financial services. 

The Challenge:

Shapoorji Pallonji faced OTP and transactional notification delivery issues, disrupting mission-critical messaging. They struggled to ensure reliable message delivery across India and the Middle East, affecting overall efficiency.

The Solution:

Zixflow provided Shapoorji Pallonji with a unified solution to manage marketing and transactional campaigns to meet its messaging goals:

  • Optimized OTP Delivery: With Zixflow’s AI-powered delivery engine, Shapoorji Pallonji could deliver SMS OTPs reliably by automatically retrying failed messages and routing messages through the best available operator. This way, the deliverability of the OTPs was increased significantly in real-time. 
  • Efficient Notifications: Zixflow also helped in optimizing the delivery of crucial notifications, like project updates and customer alerts, thereby allowing Shapoorji Pallonji to provide constant updates to all the relevant parties. 

The Outcome:

Shapoorji Pallonji was easily able to overcome its communication hurdles to achieve:

  • 98.8% success rate of SMS OTPs for prompt authentication.
  • 40% improvement in the engagement rates with multichannel strategies.
  • Quicker campaign execution with Zixflow’s code-free solution, lowering the time and effort required.

Conclusion

Zixflow’s infrastructure gave Shapoorji Pallonji the required tools to achieve messaging success for its mission-critical messages. With AI-powered OTP delivery and automatic message routing, Shapoorji Pallonji enhanced stakeholder and client engagement to improve the ROI of its outreach efforts.

"Thanks to Zixflow, we’ve taken our OTP and transactional messages to the next level! Its AI-powered delivery engine allowed us to deliver 98% of OTPs for quick authentication and increased engagement rates. It’s exactly what we needed to optimize for our business!"

Prashant Kawale
Officer, Shapoorji Pallonji

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