Every day you gear up to tackle the fast-paced world of business, where your probability of success depends on engaging your prospects. You have to think about each lead individually and adopt a sales engagement model to get more conversions.
Reaching out to qualified leads or prospects takes a lot of work. Not just that, getting noticed in a busy inbox is even more challenging in the highly competitive landscape.
Thankfully, with a sales engagement tool, you can implement successful outbound sales strategies to engage with the prospects at the right time and send personalized messages that your prospects will love to reply to.
But choosing the correct tool for your sales engagement process is not a cakewalk! You need to consider several elements before making the final decision. But I am here to help you out!
This blog post will discuss the best sales engagement tools to streamline your prospect engagement process. Let's get started with the basics!
Sales engagement tools are digital software or platforms that help your sales team streamline the sales engagement process.
A sales engagement tool can help bridge the gap between sales and marketing processes to conceptualize the best strategies for positive lead interaction.
Tools for sales engagement are good for businesses that want to organize and standardize the sales engagement process.
For example, you might find CRM tools also marketed as sales engagement tools. While sales CRM software offers certain features for lead engagement, they aren't a comprehensive solution or substitute for sales engagement solutions.
Sales engagement platforms offer dedicated lead engagement features that can be integrated with existing sales tools for easy navigation and seamless engagement workflow.
So what exactly can a sales engagement platform do? Let's find out!
You're asking the wrong question! What don't they do? Businesses leveraging the best sales engagement platform can benefit from its highly functional features. Here's a sneak peek of what a sales engagement platform can do:
Having said that, let's look at some of the best sales engagement platforms available in the market.
Now that you've got an idea of how to select a sales engagement platform to simplify your sales process let's explore the best sales engagement tools you can consider.
With the ultimate sales engagement machine, your sales reps can track prospects, create reports, leverage automation, and streamline outreach activities.
Key features include:
Zixflow allows you to automate your sales workflows by building sales cadences to free up time for your sales team to engage with customers on a deeper level.
You can set up these cadences to ensure the engagement of your prospects at every touch point within the sales funnel. Also, the cadences are automatic, which means, you don’t have to manually send these messages.
This further ensures that the messages are sent at the right time to keep your brand fresh in the minds of your prospects.
You can integrate Zixflow with numerous applications, making it easy to export/import data from different platforms.
Having various integration options makes it easy to incorporate Zixflow into your existing email platforms or use it as a standalone application for your sales engagement needs.
Zixflow offers multi-channel sales engagement for you to use when reaching out to your prospects. This way, you can always be one message away from your prospects.
Furthermore, its sales CRM is simple and empowers your sales reps to make impactful impressions with spectacular hyper-personalization.
On top of that, Zixflow allows you to build deeper relationships that take your leads one step forward to purchase your product.
Plus, real-time reports and AI-powered insights can help you understand prospect behavior, allowing you to ask the right sales engagement questions and focus on the leads with the highest chances of becoming your customers.
Zixflow has a Forever Free plan that you can use to your heart’s content. It includes all the necessary functions. But for a truly unlimited experience, you can upgrade your account at just $49/user/month.
With this plan, you get everything in the Free plan along with unlimited emails, cadences, unlimited workflow automation capabilities, and white-labeled Forms. So, sign up for a free account today!
A cloud-based sales CRM platform, Zendesk offers sales engagement capabilities for both small and large businesses.
The scalability component of the software is remarkable. Some striking features of the engagement tool include the following:
Zendesk entry-level pricing starts at $19/month and goes up to $115/month for a single user. You can also try out the software for free in its 14-day trial period.
Marketing-cum-sales data software, Clearbit is specifically designed for B2B businesses. Their primary focus is providing updated data that refreshes every 30 days.
With the prospector tool, you can access 200 million contacts. You can also search and filter ideal prospects by setting parameters.
Some remarkable features of the platform include the following:
Clearbit offers a free account where you can use the platform to find the email addresses of your prospects. For paid versions, you have to reach out to its team to get a customized quote.
Hubspot focuses on five pillars of business management; marketing, sales, CMS, customer service, and operations. While Zixflow is highly customizable software, Hubspot Sales Hub is a CRM platform that also includes engagement functionality.
The most popular feature of Hubspot Sales Hub is the customizable visual pipeline to track each customer/lead's progress in real time. Other striking features include the following:
Hubspot has a free version of its tools which is suitable for startups or individuals although it is somewhat limited.
The paid plans start at $18 per month for 5 users but if you want powerful automation capabilities, you have to get the Professional package that costs $450/month for up to 5 users.
Cirrus Insight is a CRM application that you can link with your existing sales software or external email platforms, such as Gmail or Outlook.
With Cirrus Insight, you can keep track of your sales team's inboxes and sync them automatically. Not just that. It syncs events or meetings across your calendars so your sales team can see upcoming meetings easily.
Cirrus Insight has three pricing models starting from $10 per user per month to $29 per user per month. You also get a demo for all three of these plans to better understand the platform.
Developed for small and medium-sized businesses, Pipeline is another CRM-based platform offering amazing benefits to maintain continuous interaction between SDRs and prospects.
With Pipeline, you can enjoy unlimited storage for all your business documents, data, and communications.
The best part? You can track which prospects open and download your shared company content. Other features include:
Pipeline offers three plans ranging from $25 per month to $49 per month. You can request a 14-day free trial for all of these plans before making a decision.
A tool designed for revenue team collaboration within larger businesses. You can create a customized pipeline and playbook for your sales team, especially reps, to streamline and maintain consistency in the company's voice and brand.
You can also leverage powerful dashboards and sales forecasts to examine and improve the performance of your sales team.
Some other fantastic features include:
Salesloft doesn't have pricing details available on its website but it does offer three plans. You have to schedule a demo with its team to learn more about the prices.
Apollo.io is a sales intelligence suite that allows you to identify, reach out, and convert leads into customers. Your sales reps can take advantage of Apollo’s Engagement tools to expand your company’s presence using outbound sales strategies.
You can utilize it for lead generation and get in touch with your customers. It consists of a collection of more than 220 million contacts and 30 million businesses in its B2B records, providing you with recent and correct details.
Key features of the platform include:
Apollo has a free plan that offers unrestricted email credits. But if you want more advanced features, you have to go for the paid plans which start from $39/user/month and go up to $79/user/month.
Zoho SalesIQ focuses on timing and gathers data on leads to help your SDRs identify the best timing for a rep to reach out to potential customers.
You can also utilize the Zoho SalesIQ live chat feature to communicate with customers in real-time.
Some prominent features of the platform include:
Zoho has a free package you can use if you have a small team. But you can scale it with your business with plans starting from £5.60/operator/month and going up to £16/operator/month.
ZoomInfo SalesOS is sales and marketing software for B2B businesses, providing a collection of data, research, and buying intent or pattern details of organizations or individuals.
Furthermore, ZoomInfo offers communication and sales engagement tools along with market data to allow you to get in touch with your leads effectively.
You can also connect ZoomInfo with your current sales framework to be ready to handle any type of sale and close them successfully.
ZoomInfo doesn’t have pricing details on its website. To get pricing information, you have to fill out a basic form and its sales team will reach out to you.
Calendly is a scheduling automation platform that eliminates unnecessary interactions and guides sales reps in finding the perfect time to connect with prospects.
You can schedule meetings with high-value leads quickly and easily to drive more revenue. Eliminate scheduling friction to accelerate your sales cycle. With customized reminders and follow-up workflows, your team will be one step closer to closing deals faster.
Some winning features of the software include:
The Basic plan of Calendly is always free to use. But, if you want an unlimited experience, multiple integrations, and automated workflows, you have to upgrade to a premium plan.
These plans start from $8/seat/month and the most advanced one costs $16/seat/month.
Autoklose sales engagement software brings all sales-related data to a centralized location. The tool helps you find the right prospects and efficiently target them. With this tool, you can efficiently track and optimize your outreach efforts in real-time.
Autoklose’s starting plan costs $49.99/user/month and the most advanced one is priced at $89.99/user/month. You also get a 14-day trial on all the plans to get a firsthand experience of the platform.
Groove enables you to enhance your sales engagement efforts by standardizing processes.
With Groove, you can record sales calls and review them to pinpoint the scope of improvement and get valuable insights into customer behavior. This way you can deliver a personalized experience to boost the chances of a conversion.
The pricing details are not available for Groove on its website but you can request a demo to get more information about its plans.
There are several excellent sales engagement platforms available today — research and understand their features and capabilities to select the ones that align best with your team and goals.
Zixflow is one of the best sales engagement platforms. You can get started with our sales engagement software in a few seconds or book a personalized demo with Zixflow experts! Feel free to give it a try. You will thank us later!