Top 9 Sales Engagement Podcasts Every Sales Pro Must Know

The best sales engagement podcasts consist of GTMnow Podcast, The Salesman Podcast, Sales Gravy, Inside Sales Podcast, and The B2B Sales Show.

Top 9 Sales Engagement Podcasts Every Sales Pro Must Know

Hey there, sales professionals! Are you looking for a little extra motivation and expertise to help you crush your sales goals and land more deals? Well, the wonderful world of podcasts is here to save the day!

If you're not already a podcast addict, let us introduce you to a world of fantastic sales-focused shows that are jam-packed with tips, tricks, and insights to help you take your sales engagement game to the next level. 

From strategies for boosting your sales numbers to advice on how to keep your prospects engaged and excited, there's a sales engagement podcast out there for every sales professional.

But with so many podcasts available, it can be tough to know which ones are really worth your time. That's where this article comes in! I’ve put together a compelling list of the top 9 sales engagement podcasts that you should tune into. So, let’s get into it!

Top 9 sales engagement podcasts every sale pro should tune into

The following shows will help you stay up-to-date on the latest sales trends, give you fresh ideas for how to engage with your prospects, and keep you motivated and inspired.

So, let's ditch the boring sales training videos and start tuning into some of the most exciting and informative podcasts around. 

With this list in hand, you'll have all the inspiration and expertise you require to take your sales career to new heights!

GTMnow - formerly The Sales Hacker Podcast

GTMnow sales engagement podcast. (Source)

The GTM Podcast, previously known as The Sales Hacker Podcast, provides you with insights into best practices, industry trends, and innovative approaches to sales engagement.

What do I love about The GTM Podcast? Below are some of those points:

A wide range of guests

The podcast features guests from diverse backgrounds and industries, including top sales leaders, entrepreneurs, and executives. This offers you a variety of perspectives and insights on sales-related topics.

Tactical and actionable advice

The podcast offers practical, hands-on advice that listeners can apply to their own sales strategies. Episodes often include specific tactics and techniques that can help you close deals and boost relationships.

Insights into emerging trends

The podcast covers emerging sales engagement trends and technologies in sales, such as artificial intelligence and account-based selling. This allows you to stay up-to-date with the latest developments in the industry and adapt your sales strategies accordingly.

Community engagement

The podcast encourages community engagement through its Sales Hacker Slack community, where listeners can connect with other sales professionals and share their own insights and experiences.

The Salesman Podcast

Apple Podcast page of The Salesman Podcast. (Source)

The Salesman Podcast, hosted by Will Barron, provides a mix of interviews, insights, and practical tips on all things related to sales engagement. It is one of the immensely popular podcasts in the sales industry.

Here are a few things I love about The Salesman Podcast: 

Expert interviews

Will Barron interviews some of the top sales leaders and experts from around the world, providing valuable insights and strategies for his audience.

Diverse topics

The Salesman Podcast covers a wide range of sales-related topics, from prospecting and lead qualification to negotiation and closing deals.

Engaging host

Will Barron is a dynamic and engaging host, keeping you entertained and informed with his witty banter and thoughtful commentary.

Focus on Mindset

In addition to practical sales techniques, The Salesman Podcast also places a strong emphasis on the mindset and psychology of successful sales professionals. This unique focus sets the show apart from others in the sales engagement space.

Sales Gravy

Sales Gravy sales engagement podcast. (Source)

The Sales Gravy Podcast offers insights, tips, and strategies for sales professionals. Topics range from cold calling and prospecting to closing deals and managing your sales teams.

Here are a few of the shining aspects of the Sales Gravy Podcast:

Focus on sales psychology

Jeb Blount is a sales expert who places a strong emphasis on understanding sales psychology

Many episodes of the podcast explore how human behavior influences the sales process, supplying you with insights into how to approach different types of customers and close more deals.

Guest interviews

The podcast features guest interviews with other sales experts, business leaders, and authors. These guests bring their own unique perspectives and insights to the conversation, providing you with a well-rounded view of the sales industry.

Motivational content

The podcast is not just about providing practical advice. It also motivates and inspires you to reach your full potential. 

Episodes often feature discussions about mindset and personal growth, helping you develop the skills you need to succeed in your field. 

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The Brutal Truth about Sales and Selling

The Brutal Truth About Sales & Selling, one of the best sales engagement podcasts. (Source)

This sales podcast covers the latest trends and best practices in sales engagement, as well as interviews with top sales leaders and influencers.

The podcast’s host, Brian Burns, takes a no-nonsense approach to sales and provides you with unfiltered advice. 

He's not afraid to share his opinion on controversial topics or call out bad sales engagement practices, which makes the podcast both entertaining and informative.

Here are some of the factors that make The Brutal Truth stand apart from other podcasts:

Focus on B2B sales

The podcast is specifically geared toward B2B sales professionals, and many episodes focus on B2B sales strategies and tactics. This makes the podcast particularly useful if you’re working in B2B industries, such as technology, finance, and consulting.

Guest interviews

The podcast features guest interviews with other sales experts, business leaders, and authors. These guests bring their own unique perspectives and insights to the conversation, providing you with a well-rounded view of the sales profession.

Focus on the sales process

Brian Burns places a strong emphasis on understanding and refining the sales process. Many episodes of the podcast explore the different stages of the sales process and provide tips and techniques for optimizing each one.

Wide range of topics

The podcast covers a wide range of sales-related topics, from cold calling and lead generation to negotiation and closing deals. This makes it a valuable resource for you at all stages of your career.

Inside Sales Podcast 

Inside Sales Podcast which is hosted by VanillaSoft. (Source)

This podcast by VanillaSoft offers insights and strategies for effective sales engagement, including tips for creating effective sales cadences, managing sales pipelines, and using automation to streamline sales processes.

Focus on sales engagement

The podcast is dedicated to exploring the concept of sales engagement, which involves using a combination of technology and strategy to connect with prospects and customers in a meaningful way. 

Each episode of the podcast explores a different aspect of the sales engagement platform, from best practices and trends to case studies and success stories.

Emphasis on technology

The podcast places a strong emphasis on the role of technology in sales engagement. Many episodes explore different sales engagement tools and platforms and provide tips and advice on how to use them effectively.

Focus on sales development

The podcast also focuses on sales development, which involves using outreach and qualification techniques to identify and connect with potential customers. 

This makes it a valuable resource for you if you are looking to improve your skills and techniques.

Technology in sales engagement has become an indispensable aspect of this domain. From creating automated sales workflows and templates to generating reports and managing leads, sales automation platforms such as Zixflow are becoming increasingly popular. 

With Zixflow, you can set up automatic workflows to streamline your sales process. These workflows allow your sales reps to worry about routine tasks.

Sales workflow automation feature in Zixflow.

The B2B Sales Show

The B2B Sales Show hosted by Sweet Fish. (Source)

This Sweet Fish podcast offers insights and tips for B2B sales professionals, including strategies for prospecting, the use of the lead generation chatbot, and account-based selling. 

Emphasis on sales psychology:

The podcast places a strong emphasis on the psychology of selling, exploring how sales professionals can use psychology to connect with prospects and close deals. 

The episodes provide tips and advice on how to build rapport, overcome objections, and create a sense of urgency.

Emphasis on sales tools

The B2B Sales and sales tools like inbound sales software show the role of technology in B2B sales, with many episodes discussing different sales tools and platforms and how to use them effectively.

Engaging format

The B2B Sales Show is well-produced and features engaging conversations between the host and guests. The episodes are typically structured around specific topics, making it easy for you to find the information you need.

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Sales Strategy and Enablement Podcast

The Sales Strategy and Enablement Podcast. (Source)

Sales Strategy and Enablement Podcast focuses on strategies for sales enablement, including tips for effective prospecting, social selling, and closing deals

A key focus of the podcast is sales coaching. Andy Paul is a renowned sales coach, and many episodes feature discussions around how to effectively coach your sales teams and individual sales reps. 

These episodes provide you with actionable advice on how to identify and address sales performance issues, as well as how to develop your sales talent and create a culture of continuous improvement.

Some of the other prominent aspects of Sales Strategy and Enablement Podcast include:

Discussion on sales culture

The podcast also places a strong emphasis on sales culture. Andy Paul believes that sales culture is a critical factor in driving sales success, and many episodes explore how to create a positive, high-performing sales culture. 

You can expect to learn about how to develop and communicate a strong sales vision, how to set goals and metrics that drive performance, and how to create a culture of collaboration.

Sales psychology

The podcast explores the role of psychology in sales. Andy Paul believes that understanding human behavior and motivation is critical for building strong customer relationships, and closing deals. 

It provides insights into how to build rapport with customers, how to uncover their needs and desires, and how to influence their decision-making. 

The podcast also reveals how you can use psychology to build trust and credibility, how to overcome objections, and how to create a sense of urgency in the sales process.

The Sales Podcast

The Sales Podcast by Wes Schaeffer. (Source)

The Sales Podcast features interviews with top sales leaders and experts, as well as practical tips and strategies for improving sales engagement and achieving success in sales.

Military experience

One unique aspect of Wes Schaeffer's background is his experience as an Air Force veteran. He draws on this experience to provide insights into leadership, discipline, and strategy relevant to sales professionals. 

Schaeffer often emphasizes the importance of mental toughness, adaptability, and resilience in sales and provides actionable advice for overcoming adversity and achieving success.

Focus on small business

The Sales Podcast primarily targets small business owners and entrepreneurs looking to improve their sales skills and grow their businesses. 

Schaeffer, being a small business owner himself, provides practical advice and relevant insights to this audience. You can learn how to generate leads, build relationships, and close deals in a small business context.

Focus on automation

One key theme of The Sales Podcast is the role and significance of the sales automation platform. Schaeffer strongly supports using technology to automate repetitive tasks and streamline sales processes. 

He advises identifying the right tools and technologies for sales automation and how to implement them effectively to increase productivity.

Sales engagement platforms have proven to be useful tools for sales professionals. It reduces administrative and repetitive tasks and enables your reps to focus on critical aspects of selling that actually matter. 

Zixflow offers automation capabilities that let you automate your message via sales cadences. You can create cadences to engage prospects at every touchpoint automatically. 

Sales cadence builder in Zixflow.

The Inside Selling

The Inside Selling sales engagement podcast. (Source)

Josh Braun's podcast takes a unique approach to sales engagement, focusing on ‘flipping the script’ to turn prospects into customers. 

Through interviews with successful sales professionals and thought leaders, Braun offers valuable tips and strategies for you if you are looking to your their sales techniques and close more deals.

Innovative sales techniques

The Inside Salling takes a fresh approach to sales engagement, focusing on innovative and unique techniques to close more deals and build stronger relationships with prospects and clients.


Josh Braun is a master storyteller who uses this skill to greatly affect the show. He weaves engaging narratives and real-world examples into his sales strategies, making them more relatable and easier to understand.

Positive mindset

Josh Braun's sales strategies are rooted in positivity and a ‘win-win’ mentality. This sets the show apart from other sales engagement podcasts that may take a more aggressive or confrontational approach. 

This infectious positivity can help you develop a more optimistic and productive mindset.

Focus on empathy

Josh Braun stresses the importance of empathy in sales and the role of a sales CRM encouraging you to put yourself in your prospects' shoes and understand their pain points. 

This approach helps build trust and credibility with prospects and can lead to stronger relationships and more successful sales.

Sales roleplay

One of the show's signature elements is the sales roleplay segment, in which Josh Braun demonstrates his sales strategies in real time with a guest. 

This hands-on approach helps you see the techniques in action and understand how you can apply them in your sales processes.

Simple language

Josh Braun's sales strategies are presented in plain language, making them accessible to sales professionals at all experience levels. He avoids jargon and buzzwords, focusing on clear, concise explanations anyone can understand.

Subscribe to these sales engagement podcasts and learn from the experts!

From the high-energy Sales Gravy podcast hosted by Jeb Blount to the conversational and informative Salesman Podcast with Will Barron, these podcasts offer unique insights, tips, and techniques to help you close more deals and build stronger business relationships with your prospects and clients.

Not to mention the engaging hosts, entertaining banter, and special guests who bring their expertise and perspectives to the table. 

Sales engagement platforms, like Zixflow, support the sales community through its blog and its LinkedIn Community that is an expert-discussion forum. 

So grab the chance to learn from the best in the sales industry and take your career to the next advanced level. Grab your headphones and tune in to these sales engagement podcasts today!

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