Beautiful Store Drives More Sales with Zixflow

Beautiful Store is a beauty and lifestyle brand with a solid presence on the internet and offline mediums. Being a successful e-commerce platform and numerous brick-and-mortar stores, Beautiful Store provides a wide range of products, from personal care to home appliances. 

Due to its presence in both online and offline mediums, Beautiful Store needed a customer management platform that comes with robust messaging, automation, and customer management capabilities to help it streamline its operations. 

Additionally, to manage orders and notify customers on time, the solution Beautiful Store was looking for had to support e-commerce integrations with Shopify and other offline tools for effective backend processes.

Beautiful Store leveraged Zixflow’s multichannel features to address these challenges. Zixflow offered a centralized platform to handle its customer interactions across SMS and WhatsApp, optimizing outreach campaigns.

• Optimized Customer Engagement:  Zixflow enabled Beautiful Store to send personalized SMS and emails, including marketing offers, tailored product suggestions, OTPs, and delivery updates. This way, they can make sure critical details are delivered to customers on time.
• WhatsApp Business Integration: With Zixflow, the Beautiful Store could run interactive WhatsApp marketing campaigns to engage prospects real-time, provide customer service, and nurture leads.
• Effective Contact Management: The Beautiful Store made use of the native CRM of Zixflow to organize customer data effectively. 
• Online and Offline Integration: Zixflow integrated seamlessly with Shopify to sync online customer information and conversation, while supporting the offline store chats for a streamline customer engagement.

Automation Features: Zixflow’s workflow automation functionally helped Beautiful Store automate marketing initiatives without having to manually set them up each time. This allows for increased message deliverability and timely conversations across all the channels.

Zixflow allows the Beautiful Store to achieve:

• 45% boost in customer engagement with better open and engagement rates. 
• 55% less time spent on managing high-volume campaigns.
• 99% deliverability for order and shipping notifications for all the channels. 
• 30% more sales because of optimized campaign and customer engagement.

Beautiful Store’s adoption of Zixflow’s multichannel solution greatly enhanced its e-commerce and retail operations. By making use of multiple channels for user engagement, automating outreach campaigns, and connecting with its online and offline stores, Beautiful Store achieved significant growth. Zixflow’s comprehensive solution offered the required tools for the Beautiful Store to drive consistent business success throughout all the outlets.