Freshsales vs Zoho CRM: Which CRM Is Better for You in 2024?

The comprehensive guide comparing Freshsales vs Zoho CRM delves into their lead management, sales automation, marketing, pricing, and other crucial features.

Freshsales vs Zoho CRM: Which CRM Is Better for You in 2024?

Imagine you're a business owner facing a tough challenge called the low leads situation. Leads are hard to find, and closing deals feels like a tough mission. You need a helpful tool, like a good CRM, to guide you through this tough sales journey. 

But, oh no! The options are like two strong tools, Freshsales and Zoho CRM, shining like powerful tools. But you are confused about which one will help you succeed in your business in 2024.

Worry not! Before you check out other options, let me tell you about a freemium CRM which is Zixflow. I’ll give you a detailed look at how Zixflow works and why it’s the standout choice.  

Continue reading to find out how Zixflow can make a real difference for your business, help you reach your sales goals, beat the low leads situation, and more.

So, get ready for action! 

Forget about confusing spreadsheets and hard-to-use software, let's discover the CRM that truly deserves your business in 2024!

Unlock your business success with the Zixflow

Zixflow CRM is like your friendly tool for managing and connecting with customers. It brings everything together in one place, emails, texts, even WhatsApp, making sure you see the whole picture. 

Imagine it as a control center for awesome customer experiences.

Let's check out what it offers and how it can make your business life easier.🥳

Ready for the details? Scroll down!👇🏻

✅ Tailored workflows

Zixflow can be customized to fit your specific business needs and workflows. You can create your dashboard, custom fields, pipelines, and reports to track the metrics that are most important to you. This flexibility allows you to use the platform in a way that works best for your business.

Zixflow allows you to customize fields as you want.

✅ Automated tasks

Zixflow can automate repetitive tasks, freeing up your time to focus on more strategic activities. You can create a prebuilt workflow template and create a new workflow in which you can set triggers, and add actions like creating activities, email notifications, SMS notifications, WhatsApp notifications, and more to save your time. 

How cool is that, right? Of course yes!🤩

Zixflow allows you to make automated workflows in minutes to save hours for repetitive work.

✅ Personalized interactions

Zixflow can help you personalize your communication with customers based on their individual needs and preferences. For example, it can automatically send targeted email campaigns that are likely to be of interest to a specific customer and can generate emails through AI wizard to save your time.

Zixflow also allows you to create and send targeted email marketing campaigns, SMS, and WhatsApp campaigns to your customers and leads on your own. You can segment your audience, track the results of your campaigns, and measure your ROI.

You can work with Zixflow as per your business needs with different channels.

✅ Centralized data

Zixflow stores all your customer data in one place, making it easy to access and manage. This includes email, email validation, company, job title, and other vital information. Having all your data in one place can improve visibility, eliminate data silos, and ensure everyone in your team is working with the same information.

Zixflow provides clear and easy-to-understand data in one place.

✅ Improved collaboration

With all your customer data in one place, Zixflow can facilitate better collaboration between different teams, such as sales, marketing, and customer support. This can help you provide a more consistent and seamless experience for your customers.

✅ Reporting and analytics

Zixflow provides reports that give you insights into your customer data, sales performance, and marketing campaigns. This information can help you make data-driven decisions about your business.

Zixflow provides a clear data report about your workflow to help you understand your campaign better.

So, I wanted to quickly show you what Zixflow is all about so you can stop worrying about what if Freshsales and Zoho CRM don't meet your expectations. 

Take a deep breath, and let's dive back into the comparison between Freshsales and Zoho CRM.

Comparison table of Freshsales vs Zoho CRM

Take a quick look at the difference between Freshsales and Zoho CRM to get a rough idea about both.

Features Freshsales Zoho CRM
Sales automation Strong AI features lead scoring and workflow rules. Advanced automation features, macros, webhooks, etc.
Ease of use Excellent, user-friendly interface. Good, but can be overwhelming for you because of so many features.
Customer support Highly rated and responsive. Good, but less personalized.
Ideal for Smaller businesses. Large businesses.
Pricing Affordable than Zoho. Expensive with more pricing tiers.

Want in-depth information? Don’t worry, below I have explained everything about both.

Come explore!🤩

What should be in a solid CRM platform? 

Think about easily keeping track of customer relationships, deals, and leads all in one place. Imagine it being flexible and fitting your business needs perfectly. 

The mind-blowing thing is most businesses with more than 11 employees, about 91%, are now using a CRM system, showing that it's widely accepted and used.

How cool is that, right?

Now, as I check out Freshsales and Zoho CRM, I want you to see which meets your needs. 

Lead management

Lead management is the process of attracting, identifying, and nurturing your potential leads to convert them into paying customers. 

So let’s see what Freshsales and Zoho CRM provide in this feature and where they stand to meet your requirements. 


Freshsales is a well-known CRM platform that provides lead management features. (Source)

As you know Freshsales is a popular CRM software. But I will clear your doubt about what it provides to manage your leads to decide you better. This includes: 

👉🏻 Freshsales gathers leads from web forms, emails, chat, and social media, ensuring you catch all possible leads.

👉🏻 It automatically scores leads based on their activity and how well they match your product or service, so you can focus on the most promising ones.

👉🏻 Leads are distributed to your sales reps based on their workload and expertise, making sure each lead goes to the right person for a quick follow-up.

👉🏻 Freshsales helps you nurture leads through easy-to-set-up email campaigns, drip sequences, and web tracking, keeping your leads engaged and moving through your sales process to simplify.

Zoho CRM

Think of your business getting leads from websites, social media, and events, it's a bit like a big puzzle. But in this situation, Zoho, a solid CRM tool for your business, helps you. 

Zoho helps you to capture and manage leads and nurture them.

Zoho CRM offers many features for lead management. From capturing leads from various sources to nurturing them through the sales process, Zoho CRM can help your business streamline its sales process and increase its conversion rates.

Let’s see what other features Zoho CRM for lead management offers:

👉🏻 Zoho CRM can gather leads from different places like online forms, web pages, emails, social media, and events. 

👉🏻 Zoho CRM's lead scoring feature helps you figure out which leads are most likely to become customers by giving them a score. 

👉🏻 Zoho CRM gives you different tools to take care of your leads, like sending emails, using drip campaigns, and keeping an eye on them online. 

👉🏻 Zoho CRM's conversion tracking feature lets you follow your leads as they move through the sales process and find out where you might be losing them to set the right sales engagement model

Sales automation

A good CRM system with built-in sales automation tools is crucial for today's businesses to do well. It helps your sales team by handling boring tasks, making the sales process smoother, and boosting revenue.

So let’s see what Freshsales and Zoho CRM provide in sales automation.

Scroll down!👇🏻


 Freshsales provides a sales automation feature that will make your workflow easier. Source

Freshsales is like a powerful helper for your sales work, making workflow easier and increasing your earnings. Here's what it does:

Freshsales provides a virtual assistant, Freddy AI. Freddy makes it easy for you to figure out which leads are most interested by automating scoring, grouping, and managing campaigns.

Through automatic workflows you can set up triggers to send welcome emails, plan follow-up calls, and update deal stages based on what potential customers do, keeping your sales engagement practices smooth.

You can use customizable forms and pages to get leads, and Freshsales will put all the important info into your system automatically.

Zoho CRM

Zoho CRM has lots of helpful tools for the sales automation process that can help your business streamline its sales processes, improve efficiency, and boost revenue. Here are some of the key capabilities of Zoho CRM in sales automation:

Automate lead capture from various sources, such as websites, social media, and email forms. Qualify leads and assign them to the right sales reps based on predefined criteria.

Through Zoho CRM’s macro feature you can easily schedule your email actions.

Automate repetitive tasks, such as sending follow-up emails, updating records, and creating quotes. This frees up your sales reps to focus on more strategic activities.

Zoho CRM's sales automation features can be customized to fit the specific needs of your business. With its flexible and scalable platform, Zoho CRM can help you grow your sales and achieve your business goals.

Confused about which CRM tool is the perfect fit for you?

Zixflow is the business suite that provides all features that involve lead and deal management, automation, analytics, and other easy-to-use features to fulfill your needs

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CRM has grown from just sales software. Now, it's a big help in marketing, making personalized campaigns, and creating strong customer relationships.  Let's look at what  Freshsales and Zoho CRM provide to help you in marketing.


You can effortlessly manage your marketing email campaigns and other campaigns through Freshsales’s user-friendly dashboard. Source

Freshsales has tools in its CRM platform to make marketing easier for your business and businesses of all sizes with drip campaigns for enhancing engagement. It helps you automate marketing tasks, engage with potential customers effectively, and boost sales. Let's explore what it provides in marketing:

Freshsales lets you create and send personalized email campaigns to your leads and customers. You can track the results of your email campaigns and see how many people opened your emails, clicked on your links, and converted them into leads or customers.

Not only this!

Freshsales marketing features can help you streamline your marketing process, improve your lead generation, and close more deals. If you are looking for an all-in-one marketing automation platform, Freshsales is a great option.

Zoho CRM

Zoho CRM’s marketing attributes provide easy-to-understand tables and graphs to help you make informed decisions.

Zoho CRM offers a variety of marketing features that can help you automate your marketing campaigns, track results, and improve ROI. Some of the key features include:

Zoho CRM makes it easy to capture leads from your website, social media, and other online channels. You can then nurture those leads with email campaigns, webinars, and other content to level up your marketing.

Zoho CRM lets you create and send personalized email campaigns to your leads and customers. You can track the results of your email campaigns to see what's working and what's not.

And the best part!

Zoho CRM lets you manage your social media accounts from within the CRM to increase your sales efficiency. You can schedule posts, track your results, and engage with your followers.

Zoho CRM can track the activity of visitors to your website. This information can be used to personalize your marketing messages and improve your website's conversion rate.

Report & analytics

In the busy world of dealing with customers, knowing things clearly is what helps you succeed instead of feeling unsure. A good CRM system isn't just for managing leads, it's for using data to make smart choices. 

That's where good reporting and analytics in a CRM come in, making a strong base for the system. So let’s see which CRM from Freshsales and Zoho CRM will stand out for your needs.


Freshsales has a great feature for reports and analytics that helps sales teams understand how they're doing, get better, and close more deals. Here's why it's helpful for you:

Freshsales has pre-built reports showing important things like where leads come from, how well you're turning leads into customers, the progress of deals, and how the team is doing. You can also make custom reports to focus on specific details.

An image of the Freshsales report and analytics dashboard to visualize data easily.

You can see the whole picture by checking data from different parts like sales, marketing, and support. This helps you see how marketing affects sales, how customer service impacts renewals, and more.

Freshsales AI looks at past data and puts tags on deals like "likely to close," "trending," or "at risk." These tags help you prioritize deals and take action to make sure they succeed.

See your stage of the sales pipeline in easy-to-understand charts and reports. The size and color of circles for deals show their value, helping you predict money coming in and find possible issues.

Zoho CRM

Zoho CRM goes beyond just handling contacts and deals, it's about using data to make smart decisions for better sales and business results. With its strong reporting and analytics features, you can turn data into useful insights, so you know what's working well and where you can improve.

Here's a look at what Zoho CRM provides in reports and analytics to make informed decisions for you: 

Lots of reports are already in Zoho, covering things like your sales pipeline, how well you're turning leads into customers, where your leads come from, and what customers are doing. You can use these right away.

Zoho CRM provides analytics in the form of graphs to track sales pipeline data and lead conversion tracking graphs.

Make reports that fit what you need. You pick what parts to look at, like modules, columns, filters, and calculations, to study data in the way that helps you.

You can see data in various ways like detailed tables for lots of information, summaries for key details, and matrices for looking at things from different angles.

For in-depth analysis, you can connect Zoho CRM with Zoho Analytics, a special tool for exploring data in more detail.

Are you searching for a forever free CRM tool?

Try Zixflow which provides free usage of features that will help you to succeed in your business

Sign Up Today

Pricing plan

When selecting a platform, it’s not only about finding features, cost also plays an important role. It’s important to know the pricing plan of each CRM to make an informed decision. Let’s explore the pricing plan of Freshsales and Zoho CRM.


Freshsales offers 4 plans to suit your needs.

  • Free - ₹0 /user/month, billed annually.
  • Growth - ₹999 /user/month, billed annually.
  • Pro - ₹2,799 /user/month, billed annually.
  • Enterprise - ₹4,999 /user/month, billed annually.

Zoho CRM

Zoho CRM provides 4 plans to suit your requirements.

  • Standard - ₹800 /user/month, billed annually.
  • Professional - ₹1400 /user/month, billed annually.
  • Enterprise - ₹2,400 /user/month, billed annually.
  • Ultimate - ₹2,600 /user/month, billed annually.

Select the one CRM that fits your business requirements

I hope by now you'll have the knowledge to make an informed decision between Freshsales and Zoho CRM. So, the best CRM for you depends on your business and what you need in 2024.

If you like things to be simple and easy, Freshsales might be the right one. But if you want to change and add a lot of things, and also connect with other tools, Zoho CRM could be better. Besides Zoho, Hubspot is another alternative of Freshsales that you should take into consideration. You can compare Hubspot vs Freshsales crm to see which one is a good option for you.

But, if you are looking for a free platform. One to check out is Zixflow. It's like a complete business toolbox, helping you handle everything from keeping contact details to setting up automated workflows. It's a modern and easy-to-use tool, and you can customize it a lot.

Zixflow is a modern tool that has every feature you require to enhance your business level.
Zixflow allows you to choose the templates that you want.

The cool part about Zixflow is that it works the way you want it to and grows as your business grows. Unlike some other CRMs that limit how much you can change things, Zixflow lets you do what you need to do. If you don't believe my words, you can check out a quick overview video.

So what are you waiting for? Just sign up and get a CRM that helps you without paying anything. Try it out and see how it makes your business life easier!

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