The latest studies reveal that with AI-based sales teams, productivity can be increased by 30-40%. A good portion of this improvement is through the automation of daily activities and the application of data-based knowledge.

Tasks that previously required hours to complete can be done in minutes when the appropriate AI sales tools are involved. AI is not a future concept anymore, it is a realistic benefit to the modern sales teams.

Since identifying high-intent prospects is crucial to driving conversions quickly, AI-powered sales tools can enable reps to spend less time on administrative tasks and more time interacting with potential customers. It results in faster deal closures, an increase in the win rate, and an overall enhanced customer engagement.

With the expansion of companies, the work with leads, pipelines, and customer communication is more complicated. AI serves as a powerful support system to assist teams in making smarter decisions, without requiring additional work.

So, in this blog, I will discuss 12+ AI sales tools that could be used to enhance business efficiency. These tools can also enable you to sell smarter, move faster, and scale with confidence, whether you are making a new sales team or refining an existing team.

How can AI sales tools increase business efficiency?

AI sales tools assist teams with limited resources to do more by eliminating manual roadblocks and enhancing decision-making during the sales process. Sales teams are able to concentrate on revenue-generating tasks such as relationship building instead of wasting time on data entry, follow-ups, and reports.

AI allows taking faster actions, prioritization, and reliable results by processing customer and behavior data in real time in large volumes. That said, here are some of the benefits of using AI sales tools for business efficiency:

Automating repetitive sales tasks

Sales reps spend much of their time on repetitive tasks that include updating CRM records, arranging follow-ups, making routine emails, and recording call details. These functions are automated by AI sales tools.

As an example, AI has the ability to document interactions, send out follow-up messages, and suggest next steps without human intervention, depending on the activity of a lead. This will minimize mistakes and enable the sales teams to have more meaningful conversations and advance deals, improving efficiency and revenue.

Improving lead prioritization

Although every lead is crucial, not all leads are equal, and AI assists teams in paying more attention to the most promising ones. AI-based lead scoring will examine various signals, including engagement rates, company information, intent information, and prior conversions to determine high-potential prospects.

Sales teams do not need to be guided by assumptions or set rules because they can get real-time feedback on which leads have the highest likelihood of conversion. This will increase conversion rates, reduce the amount of wasted effort, and guarantee that sales time is used in the areas most important.

More accurate sales forecasting

Manual reports and personal judgment are usually relied on to make the forecast of sales, which may result in errors. The AI sales tools enhance accuracy in that they analyze numerous aspects of a sales process, including previous performance, pipeline health, deal speed, and buyer behavior, instantly.

Such understandings enable the leaders to predict the revenue more accurately and identify risks early, so they can realign plans before they escalate. Better decisions in the areas of staffing, budgeting, and expansion planning can be made by businesses with the help of AI-powered forecasting.

Better personalization at scale

One-on-one interactions are necessary in modern sales, yet it is hard to do so manually when addressing a large volume of customers. With AI sales tools, it becomes easier to personalize sales based on the customer data, previous interactions, and engagement patterns.

These tools are able to propose personalized messages, the most appropriate time to contact, and suggestions on products. They enable sales teams to deliver timely and relevant messages that resonate more with the prospects and generate a higher response rate with quicker deal cycles.

Enhanced collaboration between teams

Sales AI tools also facilitate bridging the gap between sales and marketing teams. Both teams operate on the same information by centralizing data and exchanging insights like lead behavior, content performance, and conversion trends.

Marketing will have insights into the best leads to work, and sales will have insights into the campaigns and content that will turn results. This mutual comprehension results in the quality of leads and seamless transfers, which enhance the revenue for the whole funnel.

12+ must-have AI sales tools for increased business efficiency

Here is a curated list of AI sales tools that help teams work more efficiently. Each tool is selected for its ability to streamline workflows and reduce manual effort to let sales teams function more efficiently:

Salesforce Sales Cloud

Salesforce Sales Cloud is an AI-assisted CRM that enables sales teams to manage their sales pipeline at all phases. It also has an inbuilt AI assistant, Einstein Copilot, which uses customer and CRM data to direct sellers in their daily activities and deal development.

Einstein is able to create customized sales emails, review customer interactions, forecast the result of a deal, and suggest the next steps, which can maximize the likelihood of closing. Sales reps are also able to request the AI to develop specific plans for advancing deals.

Sales Cloud can be used well with B2B teams who desire to introduce AI into the sales process. Its biggest advantage is that it minimizes the amount of manual work and enhances productivity and decision-making.

Pros

• Extremely strong CRM that is highly customizable, automated and supported to be in control of the pipeline.
• Opportunity or lead tracking is centralized, which enhances visibility and teamwork.

Cons

• High learning curve and particularly for new users.
• It is costly and more suited for enterprises. First setup may be daunting in the absence of the correct assistance.

Pricing

Salesforce has numerous paid plans as follows:

• Free Suite – $0/user/month
• Starter Suite – $25/user/month
• Pro Suite – $100/user/month
• Enterprise – $175/user/month
• Unlimited – $350/user/month
• Agentforce 1 Sales – $550/user/month

Gong

Gong is a conversation intelligence and sales enablement platform used to enable sales teams to learn through real interactions with customers. It breaks down sales calls, discovery meetings, and demos to determine trends that lead to improved performance.

With data on the best-performing reps and previous dialogs, the AI of Gong provides a clear way to improve. As an example, it can point out that it takes fewer discovery questions on the part of the reps to close deals.

The platform also monitors prominent issues in calls, including the competition, mentions of the rival, and price negotiations. Such insights enable teams to learn more about customer issues, hone their messages, and make more deals with certainty.

Pros

• The tool is highly rated in relation to conversation intelligence: call recording and AI summaries to aid coaching.
• User-friendly with good insight delivery based on several user reviews.

Cons

• The recording is unreliable for certain calls.

Pricing

Gong's pricing is based on the number of users and the purpose you want to use it for. After filling in this information, its sales team will reach out to you with a tailored cost estimate.

Microsoft Copilot

Microsoft Copilot is an intelligent sales team assistant that is integrated quietly into Outlook, Teams, and Dynamics 365. It assists in eliminating busy work by creating a summary of meetings, preparing agendas, and recommending follow-up measures.

Based on CRM data and previous contacts, Copilot provides reps with the full picture of a customer's history and preferences during a conversation. With time, it adjusts to the workings of teams and proves to be more useful as it is used.

Pros

• Users praise the intuitive interface and automation that reduces manual work.
• Helps streamline data entry, insights, and everyday sales assistant tasks.

Cons

• Some reviewers mention a higher learning curve for beginners.
• Doesn’t come with native CRM capabilities compared to other tools on this list.

Pricing

Microsoft Copilot has different plans based on usage. It has separated its pricing into Individual, Business, and Enterprise. Individual plans start from $9.99/month, while the Business one is priced at $33.50/per user/month (billed annually). The Enterprise Copilot Plan costs $30/per user/ month, billed annually.

HubSpot Sales Hub

HubSpot Sales Hub is a complete sales platform that comes with AI-powered email, call summaries, and reports. It also provides predictive lead scoring along with conversation intelligence that can be integrated into daily sales operations.

In addition to that, the conversation intelligence features allow documentation and evaluation of sales calls to uncover insights to improve sales performance, while sales automation streamlines follow-ups to ensure no opportunity is missed.

Pros

• It’s a great tool in terms of getting started, making it a good choice for mid-sized teams.
• In-depth pipeline and lead management with native CRM capabilities.

Cons

• Some users reported feature-fatigue because of the large number of functionalities.
• A relatively higher learning curve due to its extensive offerings.
• Platform costs might increase with higher plans.

Pricing

HubSpot Sales Hub comes with a Free plan and three paid options for businesses to upgrade to. Here are these plans:

• Starter - ₹752/month/seat (billed annually) or ₹1,253/seat when paid monthly.
• Professional - ₹7,497/month/seat (billed annually) or ₹8,330/seat, paid monthly.
• Enterprise - Starts at ₹12,500/month/seat

Copy AI

The modern sales reps engage the prospect over email, messaging applications, and social media. So, good writing skills are a must now more than ever. Customizing content and making it interesting is not always easy.

With Copy AI, sales teams can brainstorm, refine, and write faster with copies that are ready to be sent. Being a go-to-market AI platform, it assists sales teams with high-quality content without necessarily needing to come up with it on their own.

The tool provides templates of social media content, enabling marketers to create specific posts without much difficulty. It also simplifies content repurposing, like transforming long-form content into short and powerful LinkedIn updates, which saves time but does not affect clarity and relevance.

Pros

• It is popular due to the ability to produce good sales and outreach content fast.
• Personalization for email outreach and messaging can be scaled effortlessly.

Cons

• It lacks a solid CRM and sales automation capabilities. Its emphasis is solely on content creation.
• Quality and content relevance depends on the prompts along with editing finesse.

Pricing

Copy AIhas a self-serve plan that is built for smaller teams that don’t require many seats. It costs $24/month, billed annually. However, if you are an enterprise that needs customized features, you have to contact its sales team to request a personalized demo.

Cognism

Cognism is a B2B sales intelligence platform that is powered by AI to provide access to verified phone numbers, email data, and buyer intent signals. It assists sales teams in linking with active purchasers, keeping CRM data up to date, and scaling individualized outreach endeavors.

The mobile numbers that are verified by the phone have considerably enhanced the connections of cold calls, which has resulted in faster and more meaningful communication. Intent data enables the reps to target those prospects who are already showing an interest in buying.

The natural-language, ChatGPT-style search of Cognism simplifies prospecting. Marketers can enter simple questions and get specific answers immediately. The platform is fully GDPR and CCPA compliant, which means ethical and compliant marketing outreach.

Pros

• The ease of use, as well as the time-consuming benefit, is appreciated by users when searching qualified B2B leads.
• Good prospect information and API connections with external CRM platforms.

Cons

• A few customers have noted problems with data accuracy, contact outdatedness, and even missing fields.
• Price and data quality are less competitive than ZoomInfo.

Pricing

Cognism doesn’t provide pricing details on its website. You would have to fill in the form for them to get in touch with you to design a tailored pricing plan based on your business needs.

Outreach

Outreach, as the name suggests, is a sales engagement platform designed to assist revenue teams in developing and operating customized outreach via email, phone, and social platforms.

It applies engagement data to optimize workflows, suggest the next steps to be undertaken by reps, and give clear performance insights. Outreach allows teams to be more productive by eliminating guesswork on timing and messaging to run better campaigns.

Pros

• Robust sales-interaction and sequencing automation based on user behavior.
• Helps with scaling automation logic for outbound interactions.

Cons

• Some teams find the initial setup complex and require training.
• Pricing can be high for smaller teams.

Pricing

Outreach has divided its pricing plans based on functionality. However, the plans don't have pricing details. You would have to request a custom pricing based on your usage needs.

SuperAGI

SuperAGI is an AI-powered sales automation tool that will automate lead workflows and surface deal insights. It uses sales information to anticipate the most favorable actions to take, which makes it easy for sales agents to concentrate on potentially most profitable deals.

The nurturing workflows are automated and work behind the scenes to save time to engage with individuals personally. The forecasting is also simplified in SuperAGI as sales trends are identified in the early stages of the sales pipeline. Its CRM integrations enable the teams to operate well with their existing systems.

Pros

• It is highly rated for its ease of use and excellent customer support.
• Automation and the ability to centralize workflows in a single platform is highly valued by the users.

Cons

• Some users report that they miss the advanced functionality or capabilities found in advanced CRM suites.
• The loading speed of the platform can be improved.

Pricing

SuperAGI has three plans to pick from:

• Free - Comes with 100 credits per month and gives access to all the SuperAGI Apps with restricted usage
• Plus - Starts at $60 per user/month, billed annually
• Enterprise - Custom plan for bigger organizations that require the full-fledged feature set of the platform

ZoomInfo

ZoomInfo assists the sales team in transforming buyer intelligence into highly focused sales proposals. Its AI can make intent data to assist reps in making proposals that are closely related to the needs of a prospect.

The platform maintains customer and market information in real time, so the work on making proposals is based on the most recent trends and signals. With proposal creation and updates being automated, ZoomInfo enables teams to devote more time to strategy and building relationships.

Pros

• Very solid information database for excellent contact information and lead generation.
• User-friendly interface with useful search filters for quick identification.

Cons

• Users have commonly reported where the data might be inaccurate or outdated.
• Small teams may have barriers in pricing and complexity.

Pricing

ZoomInfo comes with three pricing options: Sales, Marketing, and Talent. To learn about the exact pricing details for these plans, you have to submit a form, and they will reach out to you.

Fireflies

Fireflies is an AI meeting assistant that captures, transcribes, and summarizes sales calls automatically. It also works with such websites as Zoom and Google Meet, which means that manual note-taking is no longer necessary.

The tool provides precise transcripts and summaries that are easy to read and saves teams hours of after-call work. It also brings important issues, action points, and discussion points to attention and thus makes coaching and follow-ups easier.

Fireflies connects meeting notes to CRMs such as Salesforce and HubSpot, and tracks the records without any additional effort.

Pros

• Good meeting capture with correct transcription, meeting summaries, and integration with external conferencing tools.
• Highly rated because of its user experience and ease of use.

Cons

• Sometimes there might be inaccuracy with AI summaries.
• Small companies may not find premium subscription affordable.

Pricing

Fireflies has four pricing options:

• Free - For individual marketers who require a monitoring tool for their meetings
• Pro - $10 per seat/month, billed annually
• Business - $19 per seat/month, billed annually
• Enterprise - $39 per seat/month, billed annually

Saleshandy

Saleshandy is a marketing email tool that integrates automation with AI-based personalization. It assists the teams in sending personalized emails and monitoring performance and participation.

The sequencing aspect digitalizes the outreach campaigns and ensures messages remain personal. With A/B testing, it is not difficult to determine which subject lines and message styles are most effective.

Additionally, real-time monitoring helps the reps to know when the recipients have opened or clicked on the emails, and make calls at the appropriate time so as to boost the response rates.

Pros

• Its simplicity and prompt setting up of a campaign are praised by users.
• Robust email sequencing and automation functionalities
• Live tracking of engagement (opens, clicks, replies) is often mentioned to be useful in prioritizing leads.

Cons

• Users have shown concern about the deliverability especially with email warm-up when scaling the campaigns.
• The UI is described by some users as somewhat cluttered than other AI sales tools.
• Integrations of CRM and advanced analytics are thought to be weak compared to such tools as Salesloft or Outreach.

Pricing

Saleshandy’s Cold Emailing feature has four plans:

• Outreach Starter - $25/month, billed annually
• Outreach Pro - $69/month, billed annually
• Outreach Scale - $139/month, billed annually
• Outreach Scale Plus - $209/month, billed annually

Salesloft

Salesloft assists the entire sales process using its AI layer, Rhythm, which assists the reps in prioritizing activities and uncovering deal insights.

It has multi-channel cadences, call analysis, conversation intelligence, and forecasting powered by AI to determine deal health and pipeline risk. Rhythm AI recommends what the rep should work on and what to prioritize next based on the data of engagement.

Pros

• Praised for having centralized cadences, calls, emails, and tasks in a single structured workflow.
• Good CRM integrations, particularly with Salesforce are great advantages.
• Activity tracking and reporting assist the managers to track performance of the reps and effectiveness.

Cons

• One of the usual concerns of users is the learning curve. Although it is powerful, it is initially overwhelming.
• The usage cost is considered relatively higher for small teams or startups.
• Some users have encountered syncing problems with email or calendar integrations.

Pricing

Salesloft offers two plans: Advanced and Elite, but there is no pricing information available on its website.

InsightSquared

InsightSquared is a revenue analytics and forecasting solution that assists businesses in gaining an insight into performance beyond superficial metrics. Its insights, which are powered by AI, clarify why things happen, rather than what happens.

The platform offers predictive estimates, deal risk management, and team performance. The ability to identify gaps in the funnel easily and enhance the accuracy of forecasts is easily achieved through custom dashboards.

Pros

• Well-known as high-rated by solid reporting and dashboards to transform CRM data into actionable insights.
• The predefined reports help to make forecasting and analysis of the pipeline easier.
• It is useful for sales leaders who want to see the trends of rep performance and revenue.

Cons

• Installation and configuration may be a time-consuming process especially in case of custom reporting.
• Users report that they have limited flexibility in visualization as compared to other advanced tools.
• Needs training and onboarding in order to utilize advanced analytics fully.

Pricing

There is no pricing information available on InsightSquared’s website. You have to schedule a call with its team by filling out a form to learn more about the cost of using the tool.

Leverage the right AI sales tools to enhance business efficiency

AI sales tools have ceased to be nice-to-have. They assist sales teams to be faster, focused, and improved decision makers on a daily basis.

Automation of repetitive processes, as well as making sales teams accurate in their forecasts and personalized at scale, AI eliminates a lot of the manual work. The outcome is increased productivity, reduced sales cycles, and expected revenue process.

Having said that, applying AI strategically is the true worth of AI. Highest-performing teams do not need AI to substitute human judgment, but instead, they apply it to empower it. The sales reps will be able to focus on relationships and closing deals when AI processes data, insights, and routine actions.

When you are reevaluating or creating your sales tech stack, this would be a nice moment to consider what AI tools best fit your objectives, employees, and sales movement. Start either with a single tool or by comparing two or more platforms; even minor moves toward AI usage will provide observable efficiency improvements over time.

That said, Zixflow understands the difficulty of choosing an AI platform that’s going to impact your business’s bottom line. So, it offers a 7-day free trial of the solution and a personalized demo to help you make the most of the platform.

Frequently asked questions about AI sales Tools

Here, the most frequently asked questions by sales teams will be answered in response to using AI sales tools. Whether it is their role in the day-to-day selling or their role in matters of security, ROI, and adoption by the team, these FAQs provide clear and practical answers to help you make informed decisions with ease.

Are AI sales tools suitable for small businesses?

Yes. Most AI sales tools are business-scaling and can be used even by small teams. Solopreneurs and small sales teams are usually the ones who gain the most since AI can help them accomplish more without increasing the number of employees.

Do AI sales tools replace sales reps?

No. AI sales tools are supposed to facilitate sales reps, not to substitute them. They streamline activities such as data analysis, follow-ups, and prioritization. At the same time, humans can focus on building relationships, negotiation, and decision-making.

How long does it take to see ROI?

This varies based on the tool and purpose, but a considerable number of teams begin realizing productivity enhancements in a few weeks. The first indicators of ROI are time savings, then improved conversion rate, and shorter deal cycles.

Are AI sales tools secure?

The vast majority of well-known AI sales tools are stipulated with a high level of security and do not violate data protection laws. Nevertheless, before adoption, it is necessary to consider the security practices and data handling policies as well as compliance certifications of each tool.